| 11:00 – 12:00 |
Doors Open, light lunch is served, demos open |
| 12:00 |
Welcome, Valorie Luther of Creative Concepts |
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The Art of Tactical Transparency, John Havens |
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The Bigelow Tea Case Study, Cindi Bigelow and Valorie Luther |
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Break down Corporate Walls, Innovate and use Social Media! Tom Guarriello, Albert Maruggi, David Vinjamuri with Justin Kownacki as moderator |
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Is It Time for your Company to Engage in Social Networking?, Gregg Kirk |
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PepsiCo Case Study: Social Media Tools that Work (BlogTalkRadio and More), Josh Karpf and Alan Levy |
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Workshops (attendees choose 2 out of 4):
- Session A1: Twitter for Business
- Session A2: Where do you Begin Online and How do you Build a Community
- Session B1: Power of video
- Session B2: ROI of social media
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Ford Motor Company, Scott Monty |
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Closing Words, Valorie Luther of Creative Concepts |
| 5:00 – 6:00 |
Networking Cocktail Party in the Pavilion |
